A recent survey by finder.com.au shows only 36 percent of Aussies will splash out on their partners and celebrate their love on February 14. On average these Aussies will spend $75 each, which is still equivalent to a whopping $528 million across the nation.  

But almost two thirds (64 percent) won’t be celebrating Valentine’s Day this year, with most avoiding the celebrating because of cost. 

The finder survey found 25 percent of Aussies don’t celebrate the day anymore because they think it’s a rip-off or too expensive. 

The survey also found that the older Aussies get, the more anti-Valentine’s they become with 80 percent of Baby Boomer's steering clear of the holiday, in comparison to 67 percent of Gen X and 47 percent of Gen Y.

The survey also found men spend big on Valentine’s Day.                  

On the whole, men will spend $94 on gifts, almost double that of women ($56). 

Here are some handy tips if you do want to celebrate Valentine’s Day.

1. Shop by price – Create a budget and stick to it. You don’t need to splash out on luxurious gifts and a fancy dinner to show someone you love them. Check out a Valentine’s Day gift guide to keep your spend on track.  

2. It’s the thought that counts – If you want to save why not make a gift instead. You’ll likely score a few bonus points by adding a few personal touches too! If you’re not the crafty type, simply making a card or putting some thought into a love letter will suffice. 

3. Netflix and chill – You will see price markups on almost everything on Valentine’s Day, from restaurants to flowers and accommodation. If the holiday is to celebrate your relationship and show your partner you love them, you can easily do that by settling down for a night of Netflix binging and snacks. Perhaps your gift can be letting your significant other choose the movie? 

Send your Valentine’s Day pics to peter.guthrie@fairfaxmedia.com.au